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About Us

Our Team

ALOWA has the chance to count on an amazing team to pursue its success! Let us introduce you to the humans behind the brand :


Gayelle, founder

After my university studies, I started my career as a financial advisor. I quickly realized that the 9-5 lifestyle was not made for me and that I wanted to accomplish myself differently. In 2019, I started working on my company, Alowa Apparel, and it was a few months later, in February 2020, that I decided to take the plunge. I quit my job to devote myself 100% to my entrepreneurial project. Today, Alowa Apparel is loved by a loyal and growing customer base and allows me to pursue my dream of providing quality sportswear to women of all shapes and all sizes. A few years ago, when I had more curves, I could never find stylish, comfortable and affordable sportswear. It was always either too expensive, not flexible enough or there was not enough choices of color. With Alowa Apparel, I wanted to offer women who workout the opportunity to get a wide variety of matching sets and sportswear at the best possible price, without compromising the style or the quality of the sets. Today, I am proud to say that I have the chance to offer this possibility to thousands of women in Quebec and across the country.


Élodie, influencer marketing & ambassador program manager

From my first order, I was struck by the incredible quality of the products. You can clearly see that Gayelle, the incredible founder, puts a lot of effort into ensuring that all the products are perfect and far beyond expectations! The unparalleled service offered by ALOWA also left me speechless, being always available to support customers to ensure their satisfaction, while creating a great closeness with them! Beyond all of this, ALOWA is an inclusive company, which promotes different body types, in addition to being managed by an exceptional woman who pays attention to detail for all clients! It's so important to me to encourage women in the world of entrepreneurship, especially when it comes to a local company with values ​​of inclusion, diversity and acceptance, which I agree with enormously.


Jessica, digital marketing & web development manager

Joining the ALOWA team came naturally to me. I love the clothes, the entrepreneur and the values ​​on which the company is based! Gayelle takes the time it takes to create unique collections, develop comfortable, soft and durable sportswear and thus come up with completely perfect new pieces. It is a real pleasure to contribute to the deployment of the ALOWA brand and to witness its evolution towards its full potential. Everything Gayelle has been able to accomplish so far is impressive and I'm sure the best is yet to come! The community surrounding the company is also a source of motivation and reflects the image of the company: inclusive, radiant, inspiring and unique. I am grateful to be able to evolve with ALOWA and to be able to make it shine at its true value!



Mélanie St-Louis, customer service manager

I feel deeply grateful to be a member of the Alowa team. For me, it is essential to invest my time and energy in a company whose vision, values ​​and real love for the products I share. This goes well beyond a simple job, it is an extraordinary opportunity to actively contribute to the development of this company. I am particularly delighted to work in a warm environment, where collaboration and personal development are encouraged. I look forward to continuing to grow within this exceptional team and being a part of its continued success.



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